Brian Chancellor was raised in Palo Alto, and has built his life and his career among the communities on the Peninsula. For three decades, he has guided families through the meaningful work of buying and selling their homes, always with the same conviction: a relationship-first approach, and the clarity and integrity on which lasting trust is built.
A home sale is a moment. A relationship is a lifetime.
Year after year, Brian’s business has grown through clients who return and refer the people they love most.
30+ years of real estate experience
Multiple record sales, including the highest-value residential sale in SF Bay Area history
Named among the top 125 real estate professionals in the nation by The Wall Street Journal
San Francisco Magazine’s Leading 100
Featured on the cover of Real Producers
Brian’s clients rely on his unmatched command of the Peninsula’s markets, a network of designers, stagers, contractors, and fellow agents built over thirty years, and genuine mastery of preparation, positioning, and negotiation.
He brings modern, sustainable, technology-forward marketing to every home, and offers quiet, off-market sales for clients who value discretion.
It is expertise worn lightly, always in service of the person he represents.
Brian has called Palo Alto home since the age of three, attending Green Gables Elementary, Jordan Middle School, and Palo Alto High School before earning his BA in Economics from UC San Diego. Brian has also studied international business in Italy and still speaks Italian. Brian and his Danish wife, Nana, live in the Crescent Park neighborhood, where they raised their two children (the youngest currently attends UCLA, the oldest graduated NYU in 2026 and is working in LA) who attended the same public schools as Brian.
Brian’s commitment to the community extends well beyond real estate. He served nine years on the Board of Directors of the Palo Alto Community Fund and currently chairs its Advisory Board. For many years, he mentored young men in East Palo Alto, building relationships that continue nearly 30 years later. Through Sereno’s 1% for Good initiative, he also helps direct a portion of every transaction back into the community, contributing to a collective giving program that has donated more than $7.5 million to local charitable causes.
We have continually looked at ways to have a more profound responsibility to our community and have centered our business practice around this ideal.
To that end, and to support and serve our local communities in a more profound way, Sereno Group has pledged to give 1% of our gross commissions to a charitable or community-minded group committed to making a positive difference in the world and our community. Since 2012, Sereno Group’s agent driven 1% For Good initiative has contributed $3 million to over 201 non-profits throughout Silicon Valley and the Santa Cruz coastal communities.
Featured multiple times in the Wall Street Journal Real Trends TOP 250
Cover story feature in Real Producers magazine
Featured multiple times in the SF Magazines Leading 100
Sales records include the most expensive home sold in the history of the US (2012)
